About me Image

Violet Mae Lim

Strategize, Create, Execute, Measure.

I'm currently VP of Marketing at Maker Studios, a short-form video company (and subsidiary of The Walt Disney Company), where I oversee the company’s digital marketing initiatives, social video distribution, social media partnerships and off-YouTube audience strategy + development. With nearly 10 years of marketing experience, I've led teams across creative, production, marketing, programming, editorial, PR, sales and branded entertainment.

Prior to Maker, I led Yahoo’s Global Social Editorial across the company's key media properties including Yahoo! News, Finance, Sports, Entertainment, and TV. I oversaw social editorial strategy as well as partnerships with Facebook, Twitter, Tumblr, and more. I began my career in traditional marketing but found my passion in online marketing after pioneering interactive marketing for Sun Microsystems and Miramax.



  • University of California Los Angeles (UCLA)

    B.A. Anthropology

    Received B.A. in Anthropology at UCLA with a focus on cultural and biological anthropology.


Skills and Experience

  • Leadership and Management
  • Data-Driven Marketing Strategy
  • Social Media
  • Social Video Strategy
  • YouTube Strategy & Marketing
  • Editorial Programming
  • Emerging Platforms
  • Brand Marketing
  • Branded Entertainment

Available for Consulting and Speaking Opportunities

Marketing strategy
Content strategy
Social marketing strategy
Social editorial strategy
Paid, Owned, Earned media strategy
Social reporting and analytics tool consultation
Social data infrastructure set up
Social influencer strategy
Social video strategy
Emerging platforms (Snapchat, Vine, Facebook Video, Instagram)
YouTube content, programming and growth strategy
YouTube data analysis


I split my time between Los Angeles (homebase), San Francisco, and New York... but you know what they say... home is where the Wi-Fi connection is.

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