Happy Hour (TGIF)

Bright blue martiniHere are my 5 interesting reads of the week:

Social media plays role in Egypt some expected in Iran
Today, Hosni Mubarak stepped down as the president of Egypt, after nearly 3 weeks of anti-government protests. Michael Calderone, media blogger for Yahoo! News writes about social media’s role in the country’s democratic uprise. There’s a lot of background behind the “social media revolution” debate but I think he sums it up quite nicely when he says, “dictators are toppled by people, not media platforms.” (Disclosure: Calderone and I both work for Yahoo! News)

Cracking the scratch lottery code

A fascinating read on how a geological statistician figured out how to crack lottery scratchers and a peek into the lottery business.

What stops female founders?
Jessica Livingston, founding partner of seed stage venture firm, Y Combinator, gives her thoughts on what’s stopping women from founding their own companies. She also talks about what stopped her from starting a company when she was in her mid-20’s. Though Livingston is writing specifically about women, I think her insight would be helpful for any aspiring entrepreneur.

The 4-hour startup: marketing it
Loren Burton writes about how he capitalized on the Snowpocalypse 2011 through internet marketing and riding a trend… all in 4 hours (according to him). Not too shabby.

20 SXSW Interactive panels that journalists should attend
I’m really excited to be going to SXSW this year (third time) and I’m also looking forward to hearing more about social media, journalism and news. This is a long list of panels so I’ll be pruning down and listing out some of the panels I’d like to go to very soon.

photo credit: MoneyBlogNewz

Thursday Happy Hour Round Up

Cosmo Photo courtesy of: quinn.anya

I’m publishing this at about 11pm so it’s not really happy hour… but doesn’t the title of this post sound fun? Humor me.

Here are 5 things I found on the internet this week that stood out to me. Hopefully, you’ll find them just as interesting.

[Balance]: The Secret to Happiness? Routines

[Business]: What I Learned from Anna Wintour

[Leadership]: Why Good People Skills Matter in a Recession

[New]: Oh, the things people will do for $5

[Visual]: From The New Yorker, Finger Painting: Evening Walk


Big News & New Beginnings

Dawn Patrol Sunrise
photo credit: a4gpa

If you haven’t already heard, I have big news! I have left my role as Community Outreach Manager at Heavybag Media and accepted a position at FIJI Water as Marketing and Social Media Coordinator. Above everything, I am grateful for the opportunities, learning experiences and fun I had at Heavybag Media.

The opportunity at FIJI is a very exciting one and I can’t wait! As the social web changes, businesses are trying to find a way to meaningfully connect with their customers and build communities around their brands (through PR, customer service, marketing, sales etc). FIJI is a brand that understands this and strives to find innovative ways to stay relevant and connect with their online communities. Because of this, I am excited to be part of their online communication strategies as well as their traditional marketing efforts.

Additionally, I will continue to be active on the social web – tweeting, blogging, flickr’ing… etc. I also plan to still attend the LA technology, startup and social media events, so don’t you worry! ;-)

You can read more about my move here. Thanks to LA’s Lalawag for the kind words.